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Riyas Subair

Digital Marketing Head & Performance Marketing Specialist

Digital marketing leader with hands-on expertise in performance marketing, media buying, and lead generation. I lead cross-functional teams, direct multi-channel strategies across Google, Meta, TikTok & LinkedIn, and scale acquisition with ROI-first thinking.

📍 Ajman, UAE✉ riyassubair6@gmail.com☎ +971 56 860 9187
Portrait of Riyas Subair
ROI-first
Media buying
Multi-channel
Google · Meta · TikTok
3+
Years leading paid media
4
Ad platforms mastered
3
Countries worked across
Campaigns optimized
About

Growth through data & discipline.

I'm a performance marketer turned digital marketing head, currently leading paid media and lead acquisition at Al Manama Business Consultancy & Travels in Ajman. My work bridges strategy and execution — from full-funnel media buying to CRO, analytics and website management.

I've directed campaigns across healthcare, real estate and travel — building teams, tightening budgets, and shipping creative that converts. Fluent in English, Malayalam and Hindi, I bring an ROI-first mindset to every channel I touch.

Core Skills

A stack built for performance.

Performance Marketing & Media Buying95%
Google, Meta, TikTok & LinkedIn Ads93%
High-Quality Lead Generation92%
Conversion Rate Optimization (CRO)88%
SEO & SEM87%
Analytics & Tracking (GA4, GTM, Pixel)90%
Team Management & Strategic Leadership90%
ROI Strategy & Budget Optimization92%
WordPress Website Management85%
AI Automation82%
Poster & AI Video Designing80%
Video Editing & DSLR Handling78%
Experience

Where I've driven the numbers.

  1. Digital Marketing Head & Ad Manager

    2025 — Present
    Al Manama Business Consultancy & Travels · Ajman, UAE

    Lead cross-functional team, direct multi-channel strategies, scale lead acquisition.

  2. Performance Marketing Manager

    2023 — 2025
    TREATPATIENT · Kochi, India

    Directed SEO, SEM, and multi-channel paid advertising strategies.

  3. Performance Marketer

    2022 — 2023
    BBG Real Estate Company · Hyderabad, India

    Data-driven paid search and social campaigns; multi-channel client accounts and paid media asset strategy.

Education & Certifications

Foundations.

Education

  • B.Com (Co-operation)
  • Diploma in Business Administration & Management

Certifications

  • Digital Marketing & Media Certification
Languages
English · Malayalam · Hindi
Contact

Let's build something that converts.